3 min read
Mikayla Martinsen: November 4, 2024
As a home services business owner, you’ve probably felt the pain of low-quality leads that require endless follow-up. Sure, ads and paid campaigns...
3 min read
Mikayla Martinsen: August 26, 2024
Alright, let’s cut to the chase. As a home services business owner, you’re no stranger to the challenges of keeping your marketing efforts on point...
3 min read
Mikayla Martinsen: August 19, 2024
Key Takeaways High ROI in lead generation matters because it protects profit margins by making sure marketing spend brings in more revenue than it...
3 min read
Mikayla Martinsen: August 5, 2024
Key Takeaways Lower lead costs by stacking long-term channels first (local SEO + content), then using paid ads only where they stay profitable. Use...
3 min read
Mikayla Martinsen: July 29, 2024
Key Takeaways Traditional lead generation in home improvement is expensive and unpredictable, with high cost per lead and inconsistent ROI....
