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Mikayla Martinsen

Mikayla Martinsen

Social Media Content Manager and personal growth enthusiast, Mikayla has an MBA degree and is a HubSpot Inbound & Digital Marketer.

Recent Posts:

Behind the Partnership: GTR + Altruistic Advisory

Av Mikayla Martinsen • June 9, 2025
At GTR, we’re obsessed with helping contractors grow — not just by adding new tech or chasing the ne...
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Why Your Sales Team Needs to Be Plugged-In, Fully Engaged, and Promoting Your Referral Program

Av Mikayla Martinsen • May 15, 2025
As a home services business owner, you know that referrals are golden. They’re often the most cost-e...
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Behind the Partnership: GTR + Leap

Av Mikayla Martinsen • May 12, 2025
What Happens When Contractors Get the Right Tools — and Use Them Together
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Referral Fees for Home Services: What They Are & Why They Work

Av Mikayla Martinsen • May 9, 2025
Everything you need to know about paying—and earning—referral rewards
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How Does a Referral Work? A Simple Guide for Home Services Pros

Av Mikayla Martinsen • May 6, 2025
Word-of-mouth is powerful. Referral programs just make it easier to harness. You’ve probably heard i...
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Introducing Builder Prime — GTR's Featured Partner for April

Av Mikayla Martinsen • April 28, 2025
Smarter Systems, Smoother Jobs, and More Referrals for Contractors We're thrilled to announce our Ap...
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The Ultimate Playbook for Engaging Advocates and Boosting Referrals

Av Mikayla Martinsen • February 3, 2025
In today’s competitive business landscape, engaging customers and referral advocates is no longer op...
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10 Reasons Why Referrals Are the Best Leads

Av Mikayla Martinsen • January 13, 2025
In the competitive world of home services, the quality of your leads can make or break your business...
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Word-of-Mouth Marketing: How Your Network Can Become Powerful Brand Advocates

Av Mikayla Martinsen • December 23, 2024
We’ve reached the grand finale of our series on why referrals are the best leads, and it’s time to e...
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Why Referrals Bring In Better Qualified Leads And Quality Customers

Av Mikayla Martinsen • December 16, 2024
Throughout this series, we’ve highlighted the exceptional advantages of referral leads—higher satisf...
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Improved Customer Satisfaction & Reviews: How Referrals Boost Brand Love

Av Mikayla Martinsen • December 9, 2024
So far in our series, we’ve uncovered how referrals turbocharge trust, sales cycles, cost-effectiven...
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Natural Business Growth - The Power of Referral Marketing for Organic Expansion

Av Mikayla Martinsen • December 2, 2024
You’re in the home services business, and you know there’s nothing like a good word-of-mouth recomme...
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Loyal Customers Through Referrals: The Key to Retention and Growth

Av Mikayla Martinsen • November 25, 2024
If you’ve been following along, we’ve covered the incredible perks of referral leads—higher trust, f...
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Higher Profitability from Referrals: Why Your Business Should Lean In Further

Av Mikayla Martinsen • November 19, 2024
Let’s talk business—your bottom line to be exact. You already know referral leads bring higher trust...
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The Sales Rep App: Elevate Your Sales Process with Precision, Ease, & Unmatched Connectivity.

Av Mikayla Martinsen • November 12, 2024
We know how crucial it is for your Sales Team to have the right tools to manage and maximize referra...
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