Is your lead generation strategy delivering? Home services brands that generate or purchase third-party leads are facing a slew of hurdles in today's increasingly competitive landscape. Luckily, new technologies are helping companies reduce customer acquisition costs and improve overall efficiency in the lead acquisition process.

Jamey Vumback (GTR), Ruben Urgarte (ActiveProspect) and Precious Perez (AllSeason Solar) talked about how technology can help companies build an effective and optimized a lead gen machine to grow their business. 

Can't watch the full episode now? Here are some great highlights about how AllSeason Solar is using GTR.